Shark Tank Soap? Meet Mirai Clinical Before the Big Pitch
Something exciting is happening at Mirai Clinical!
We’re thrilled to share that our unique, odor-eliminating soap — the very one inspired by a deeply personal story — will be the Shark Tank soap featured on Shark Tank USA.
Check out Season 16 Episode 19 on ABC's Shark Tank to see how Mirai Clinical's journey unfolds. But this isn’t just a product showcase — it’s the continuation of a mission that began with my grandmother, and a soap that’s changing how people think about aging.
The Moment That Changed Everything
When I was growing up in Japan, my grandmother was my entire world. My parents worked long hours, so she was the one who raised me — warm, kind, and always present. Being around her felt like the safest place in the world.
One afternoon, I had some friends over to play. As we passed by my grandmother, one of them leaned in and whispered:
"Why does your grandma smell weird?"
I didn’t know how to respond. She was always so clean and graceful. But I saw the subtle change in her smile — she had heard it. That quiet moment stayed with me for years.
Later, I learned the answer: the scent was caused by Nonenal, a compound that forms naturally on aging skin and can’t be removed with regular soap. At the time, no one knew this — including me. But that one comment planted a seed that would grow into a mission.
From Memory to Mission: The Birth of Mirai Clinical
That moment led me to launch Mirai Clinical — a personal care brand rooted in Japanese tradition and powered by modern science. Our mission is simple: help people age with confidence, not shame.
In 2014, I started Mirai Clinical in the U.S. while still living in Japan. It was far from easy. I had no marketing experience, no local team, and no idea how to grow a brand in a foreign country.
Eventually, I left my full-time job in Tokyo and moved to California. Then, tragedy struck — the person helping me fulfill orders passed away unexpectedly. I suddenly had no team, no support system, and no clear path forward.
There were cultural missteps, scams, and more than one night where I cried myself to sleep. Honestly, I almost gave up.
The Hero Product: Our Deodorizing Persimmon Soap
At the heart of Mirai Clinical is our Deodorizing Persimmon Soap, designed specifically to target Nonenal — the odor that forms on aging skin.
Why it's different:
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Neutralizes Nonenal (age-related body odor)
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Powered by Japanese persimmon extract
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All-natural, safe for all skin types
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Dermatologist recommended
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Backed by Japanese tradition and scientific research
This Persimmon Soap has helped thousands of people feel fresh, confident, and understood.
Why We’re Headed Back to Shark Tank
Five years after my face yoga episode, I decided to try Shark Tank one more time — this time, with Mirai Clinical.
But this wasn’t just about pitching a product. It was about telling a story. My story. My grandmother’s story. And the story of anyone who’s ever felt embarrassed or misunderstood just for growing older.
The weeks before filming were a beautiful mess — sticky notes, product samples, data points, family memories. We weren’t rehearsing a pitch — we were retracing our purpose.
Watch Our Journey on Shark Tank
